The fifth largest pest prevention company in the country turns to Moxē for ad buys and public relations.  It’s no small task since Massey Services operates in six states with multiple major markets including Atlanta, Dallas, Houston, Orlando and Tampa.  The results speak for themselves when Massey Services experiences growth year-after-year, 31 consecutive years to be exact.

 

• Crisis Communications   • Digital Advertising   • Graphic Design   • Media Buying   • Media Planning 
• Media Relations   • Messaging   • Press Releases   • Print Advertising   • Radio Advertising

 

Challenge

Going up against major, national brands in an ultra-competitive field keeps our creative caps on permanently, finding savvy new ways to help grow the business.  The advertising and public relations activities must boost consumer brand loyalty and keep Massey Services top-of-mind for new customers.  Moxē helps our client develop and maintain a robust list of leads throughout the six states they serve.

 

Strategy

Data drives our ad buys.  When buying in more than 20 markets, we provide the client with strategies and plans that get the right message to the right people at the right time.  Over the years, we’ve used multiple mediums including TV, radio, newspaper, Yellow Pages, digital and outdoor.  We also constantly come up with new strategies to get positive media coverage.  Corporate public relations is a unique mix of personal relationships, timely and strategic content development and good ol’ fashioned hard work.  We’ve kept Massey Services front and center in Central Florida for decades and we do the same for them in each of their 20+ markets.

 

Handled

Numbers don’t lie.  Massey Services hit $200 million in revenue in 2015 and has experienced 31 consecutive years of profitable growth.  What more do you need?

 

 

MOXĒ  1201 South Orlando Avenue  Suite 400, Winter Park, Florida 32789 • 407.581.4222